Video marketing doesn’t have to be difficult. Actually, it can be quite fun with the right tools at your disposal. We’ve put together a list of 21 top video marketing tools that can help you create amazing videos and help promote your business in a beautiful way:
Viewbix is a video marketing tool that will help you drive more leads from your videos. You can use it to add your own branding to your videos, as well as your contact details, email forms and clickable links and apps.
They also provide video analytics so you can see how you’re doing in terms of views, engagement, clicks and conversions.
Wideo is an online video app that allows you to create animation videos easily. You can choose to either start from scratch, or use one of their templates to create your video. You can also use your own images, logos and music to personalize your video. It’s extremely easy (and free!) to use and has some great results, even if you don’t have a lot of experience with creating videos!
GoAnimate is a simply amazing tool that allows you to make your own professional animated videos. The results are absolutely beautiful – you first get to choose from their selection of themes:
And then you start creating! After choosing a background, you can add characters, props, text and much more and end up creating a beautiful animated video in a matter of minutes. At the end of it, you’ll probably forget what you were supposed to create the video for, and just do it for fun!
Sellamations is another tool that allows you to create animations, but in this case it’s all about doodle videos. The great thing about doodle videos is that they are very fun and engaging, and they are perfect for getting a point across. All the doodles are custom hand drawn, and you can even request to have a custom character created specifically for your video. They also provide professional voice-overs, and can even write the script for you.
Stupeflix makes it extremely easy for anyone to create a video, using and mixing photos, video and music. They have some beautiful themes that you can choose from to start with and then add your own photos and videos, text, a soundtrack, and even maps. If you haven’t recorded a voice-over, you can even use one of their 2 robots to record it.
When you’re finished, simply publish on YouTube, embed it on your website or download it to your computer. They also have an awesome iPhone app that you can check out here.
Vidyard is a great tool for video marketers who want to generate more revenue and get detailed tracking and analytics. With it, you will be able to see exactly how viewers are engaging with your videos, and what actions they’re taking. By knowing this information, you will be able to continuously improve your video marketing efforts and create better videos.
Videolicous is a tool that allows you to easily create videos with your phone or tablet. It’s very easy to use – start by selecting your shots, then add customized messages and your preferred music. You can also make various customizations, like adding your logo or adding an interview or narration.
Powtoon is a very fun tool that allows you to create animated videos and presentations. You don’t need to be a professional to create a video with Powtoon – it’s all very easy to do and the results are beautiful.
Flixpress allows you to easily create videos, even for free. They have free templates that you can choose from, and then you can add your own text and images. It’s very easy to use, and you can even get live actors, a library of 3D objects, and cool effects, among others.
Prezi is an amazing tool that allows you to create beautiful, zooming presentations that you can then turn into engaging video presentations. Although it can be quite difficult to get the hang of, the end result will definitely be worth it. So instead of using boring old PowerPoint, try Prezi to create stunning presentations that you can zoom through to get your point across better, and add media to make them more visually compelling.
Animoto allows you to create a stunning video in a matter of minutes, in just 3 steps: insert photos and videos, customize your video with music, style and others and then simply embed it on your website and share it online. It really is as simple as that – and you can even get the iPhone and Android app to create and share your videos directly on your phone.
12. One True Media
One True Media allows you to create your own video using photos and video, and add effects, text and music to customize it. It’s very easy to use and you can even create videos of up to 30 seconds in length for free.
Picovico is a tool that you can use to turn your photos into videos in just 4 easy steps: select your pictures, add music, add a theme, then a title and you are good to go! It’s very easy to use, but it doesn’t offer as many options as some of the other tools. However, it is a great tool for a short, fun video.
Moovly is another tool that allows you to create animated content that looks professional. They have an amazing selection of animations that you can add to your video, allowing for a lot of versatility and a very entertaining and engaging end result. It’s not as fast as other tools, but if you’re like me, you’re going to have a lot of fun creating your animated video – and will probably look for reasons to create some more!
Viddyad can be used to create your own video ad. You can choose between 10, 15, 30 or 60 second ads and then either upload your own images, or use some of their images from the stock library. Nest, you can add text, your logo, music and even special effects – and your video is finished and ready to be published! You can try it for free, however if you want to remove the Viddyad watermark, you will have to pay.
Videocrisp allows you to create a video in a matter of minutes. Not only is it a video creation tool, but it also provides an extensive library of images, videos, music and animations that you can use to create your video. It’s a great tool, and designated specifically for businesses and helping them perform better online.
Magisto is a free movie-making app that will help you transform your existing photos and videos into beautiful movies. What’s great about this app is that it makes it very easy for you to create a movie, with its automatic video editing skills. It has various features, including themes and effects, and allowing you to add music.
WeVideo is a tool that allows you to capture and edit beautiful videos – either for your business, or for personal reasons. As a business, you’ll get support from the team along the way to help you whenever you have a problem. You can brand your videos and automatically place your logo on each one of your videos. Another great feature is that it allows for team collaborations, where every member of your team can contribute to your videos and edit them.
Kizoa is a tool that not only allows you to create videos, but also build collages, and make slideshows of photos and videos. You can add effects, text, music, filters and frames when you create, and when you’re done you can easily share your work on social media and your website.
Slidely is a tool for creating slideshow videos, using your photos and music. It’s very easy to use and only takes minutes to create a beautiful slideshow video. All you have to do is select the images you want to use, add some music to your slideshow and you’re good to go!
Masher is another video creator that allows you to mix photos, music and text to create beautiful videos. They have a selection of themes to choose from (only four at the moment – but with promises of more to come soon!) and then all you have to do is add some photos and music, music, text and you’re video is ready!
What tools are you using to create and edit your videos? Leave us a comment and let us know your tips – we’re always looking for cool tools to try out!
Dan Purvis writes for a number of leading business, social media and marketing sites, including Smart Insights, MarketingProfs, Marketo, MarTech Advisor, Marketing Tech News, MarTech Today, MarTech Exec, and Business2Community. Dan's also ranked by Brand Republic as one of the Top 50 UK Marketing & Social Media influencers.
Dan is passionate about the philosophy behind Comms Axis: we bring content, marketing and sales together to connect businesses with their audiences.
We pride ourselves on delivering tangible business value and ROI alongside excellent customer service. We work with a broad range of clients and industries, from B2B to B2C, from technology to cosmetics, from start-ups / SoHos to pan-European and global brands.
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