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21 of the best video marketing tools for 2014

21 of the best video marketing tools for 2014

21 of the best video marketing tools for 2014

Video marketing doesn’t have to be difficult. Actually, it can be quite fun with the right tools at your disposal. We’ve put together a list of 21 top video marketing tools that can help you create amazing videos and help promote your business in a beautiful way:

1. Viewbix

Viewbix is a video marketing tool that will help you drive more leads from your videos. You can use it to add your own branding to your videos, as well as your contact details, email forms and clickable links and apps.


They also provide video analytics so you can see how you’re doing in terms of views, engagement, clicks and conversions.

2. Wideo

UntitledWideo is an online video app that allows you to create animation videos easily. You can choose to either start from scratch, or use one of their templates to create your video. You can also use your own images, logos and music to personalize your video. It’s extremely easy (and free!) to use and has some great results, even if you don’t have a lot of experience with creating videos!

3. GoAnimate


GoAnimate is a simply amazing tool that allows you to make your own professional animated videos. The results are absolutely beautiful – you first get to choose from their selection of themes:


And then you start creating! After choosing a background, you can add characters, props, text and much more and end up creating a beautiful animated video in a matter of minutes. At the end of it, you’ll probably forget what you were supposed to create the video for, and just do it for fun!

4. Sellamations

UntitledSellamations is another tool that allows you to create animations, but in this case it’s all about doodle videos. The great thing about doodle videos is that they are very fun and engaging, and they are perfect for getting a point across. All the doodles are custom hand drawn, and you can even request to have a custom character created specifically for your video. They also provide professional voice-overs, and can even write the script for you.

5. Stupeflix


Stupeflix makes it extremely easy for anyone to create a video, using and mixing photos, video and music. They have some beautiful themes that you can choose from to start with and then add your own photos and videos, text, a soundtrack, and even maps. If you haven’t recorded a voice-over, you can even use one of their 2 robots to record it.


When you’re finished, simply publish on YouTube, embed it on your website or download it to your computer. They also have an awesome iPhone app that you can check out here.

6. Vidyard

UntitledVidyard is a great tool for video marketers who want to generate more revenue and get detailed tracking and analytics. With it, you will be able to see exactly how viewers are engaging with your videos, and what actions they’re taking. By knowing this information, you will be able to continuously improve your video marketing efforts and create better videos.

7. Videolicious

UntitledVideolicous is a tool that allows you to easily create videos with your phone or tablet. It’s very easy to use – start by selecting your shots, then add customized messages and your preferred music. You can also make various customizations, like adding your logo or adding an interview or narration.

8. Powtoon


Powtoon is a very fun tool that allows you to create animated videos and presentations. You don’t need to be a professional to create a video with Powtoon – it’s all very easy to do and the results are beautiful.

9. Flixpress


Flixpress allows you to easily create videos, even for free. They have free templates that you can choose from, and then you can add your own text and images. It’s very easy to use, and you can even get live actors, a library of 3D objects, and cool effects, among others.

10. Prezi


Prezi is an amazing tool that allows you to create beautiful, zooming presentations that you can then turn into engaging video presentations. Although it can be quite difficult to get the hang of, the end result will definitely be worth it. So instead of using boring old PowerPoint, try Prezi to create stunning presentations that you can zoom through to get your point across better, and add media to make them more visually compelling.

11. Animoto


Animoto allows you to create a stunning video in a matter of minutes, in just 3 steps: insert photos and videos, customize your video with music, style and others and then simply embed it on your website and share it online. It really is as simple as that – and you can even get the iPhone and Android app to create and share your videos directly on your phone.

12. One True Media

One True Media allows you to create your own video using photos and video, and add effects, text and music to customize it. It’s very easy to use and you can even create videos of up to 30 seconds in length for free.

13. Picovico


Picovico is a tool that you can use to turn your photos into videos in just 4 easy steps: select your pictures, add music, add a theme, then a title and you are good to go!  It’s very easy to use, but it doesn’t offer as many options as some of the other tools. However, it is a great tool for a short, fun video.

14. Moovly


Moovly is another tool that allows you to create animated content that looks professional. They have an amazing selection of animations that you can add to your video, allowing for a lot of versatility and a very entertaining and engaging end result. It’s not as fast as other tools, but if you’re like me, you’re going to have a lot of fun creating your animated video – and will probably look for reasons to create some more!

15. Viddyad


Viddyad can be used to create your own video ad. You can choose between 10, 15, 30 or 60 second ads and then either upload your own images, or use some of their images from the stock library. Nest, you can add text, your logo, music and even special effects – and your video is finished and ready to be published! You can try it for free, however if you want to remove the Viddyad watermark, you will have to pay.

16. Videocrisp

UntitledVideocrisp allows you to create a video in a matter of minutes. Not only is it a video creation tool, but it also provides an extensive library of images, videos, music and animations that you can use to create your video. It’s a great tool, and designated specifically for businesses and helping them perform better online.

17. Magisto


Magisto is a free movie-making app that will help you transform your existing photos and videos into beautiful movies. What’s great about this app is that it makes it very easy for you to create a movie, with its automatic video editing skills. It has various features, including themes and effects, and allowing you to add music.

18. WeVideo

wevideoWeVideo is a tool that allows you to capture and edit beautiful videos – either for your business, or for personal reasons. As a business, you’ll get support from the team along the way to help you whenever you have a problem. You can brand your videos and automatically place your logo on each one of your videos. Another great feature is that it allows for team collaborations, where every member of your team can contribute to your videos and edit them.

19. Kizoa


Kizoa is a tool that not only allows you to create videos, but also build collages, and make slideshows of photos and videos. You can add effects, text, music, filters and frames when you create, and when you’re done you can easily share your work on social media and your website.

20. Slidely

slidelySlidely is a tool for creating slideshow videos, using your photos and music. It’s very easy to use and only takes minutes to create a beautiful slideshow video. All you have to do is select the images you want to use, add some music to your slideshow and you’re good to go!

21. Masher


Masher is another video creator that allows you to mix photos, music and text to create beautiful videos. They have a selection of themes to choose from (only four at the moment – but with promises of more to come soon!) and then all you have to do is add some photos and music, music, text and you’re video is ready!


What tools are you using to create and edit your videos? Leave us a comment and let us know your tips – we’re always looking for cool tools to try out!

Dan Purvis
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Dan Purvis

Head of Integrated Marketing Communications at Fintrax Group Holdings
Dan Purvis is Head of Integrated Marketing Communications at Fintrax Group Holdings, and is also a Media Champion for the Alzheimer's Society, helping spread awareness and understanding of this cruel disease.

Previously, he was Director at Comms Axis, a full service marketing agency specialising in content, social media & website services for businesses of all sizes.

Dan Purvis writes for a number of leading business, social media and marketing sites, including Smart Insights, MarketingProfs, Marketo, MarTech Advisor, Marketing Tech News, MarTech Today, MarTech Exec, and more.

Dan was also ranked by Brand Republic as one of the Top 50 UK Marketing & Social Media influencers.
Dan Purvis
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  1. David Macias Says:

    We have another cool option http://www.videolean.com i hope you like it!!

    • I checked out VideoLean – the download fees seem to be a state secret! 🙂 For a regular user (not an agency paying a monthly fee), what is the cost per download?

  2. Hey Lilach,

    many thanks for this comprehensive list. Some of them were completely out of my radar.

    Have you checked out Wistia for video hosting, for instance? They are sort of Vidyard. We use them a lot for features like the follow Twitter button and the turnstile. Also provide good analytics.

    Regarding video creation, obviously I use Videolean. It’s like the Animoto for businesses. There you can customise plenty of low cost template videos that have been designed by professionals. Everything is online and shouldn’t take more than few minutes.

    Hope this helps for your next article. More than happy to share with you more tools we use.

    • Lilach Says:

      Hi David, thanks so much for the comment:)

      Thanks so much for your suggestions, and please them coming – Wistia for example we’ve used before, but we’re always looking forward to trying out different tools so the more the better 🙂 Thanks again!

  3. Aaron Says:

    Hi Lilach,

    Thanks for including Viewbix on the list with all these other great companies.


    Marketing Director at Viewbix.com

    • Lilach Says:

      My pleasure Aaron, and thanks for your comment! We love Viewbix:)

  4. linda Says:

    I wasn’t familiar with all of these, thanks for sharing them!

    • Lilach Says:

      My pleasure Linda, always glad to be of help:) Thanks for your comment!

  5. Don’t use video nearly enough! Still use my iMac for editing, haven’t gotten into Vine yet.. certainly have some homework to do, so thanks for this list.


    • Lilach Says:

      Thanks so much for your comment Davina, pleased you liked the list:) Definitely recommend Vine, it’s not only useful, but also lots of fun! good luck with videos:)

  6. Thank you for providing awesome list ! I have started my own youtube channel and this list can be very useful 🙂


    • Lilach Says:

      Thanks so much for your comment, pleased to hear this list came out at the right time for you and can help 🙂 Good luck with your YouTube channel!

  7. Tom Coleman Says:

    Hi Lilach….

    Love the new website. This is a great list of tools for video creators. Thanks for putting it together.


    • Lilach Says:

      Hi Tom, thanks so much for leaving a comment and for the feedback:) Pleased you like the new website and the list! Thanks again:)

  8. Hi Lilach,

    Thank you for including Slidely! Humbled to be on this list!

    All the best,

    Clayton, Rifkind
    VP Marketing at Slidely

  9. Renzil DSouza Says:

    Have you tried Adobe Presenter Video Express 11?

    There is no other tool that lets you change your background without needing a green screen. The tool has loads of background assets and effects to make videos look studio-quality.

  10. Luice Miller Says:

    Slidely is a device for making slideshow movies, using your pictures and songs. It’s super easy to use in support of takes moments to create a gorgeous slideshow movie. All you have to perform is choose the images you would like to use, then add music for your slideshow as well as you’re a-ok!

    • Lilach Says:

      Thanks for the heads up about Slidely Lucie, will check it out 🙂

  11. Devi Says:

    Hi Lilach,
    Thanks for sharing this list! I use the Inviter video platform and absolutely love it, because it’s features are very comfortable.

    • Dan Purvis Says:

      Hi Devi – glad you found it of use…thanks for your comment! 🙂

  12. trike guy Says:

    Thanks for putting this resource together. I am not familiar with most of these apps. The only one I used and heard mentioned is Animoto.

    Gotta try as many of them as I can to find the one that works best for my language teaching vids.

    • Dan Purvis Says:

      Hi Trike!

      Did you find one that works best? Be great to know!


  13. Parth Says:

    Your blog has always given me some interesting facts to learn as an animator. Keep sharing articles on animation.

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