With no advertising or paid-for boosting, Twitter following increased by 800% while Facebook Fans doubled in just three months.
Summary of benefits
By partnering with digital marketing specialists, Comms Axis, OkoBay experienced excellent growth in community size and especially in social engagements. They were able to tap into the growing popularity of, and interest in, coconut, coconut oil and coconut water to get on the radars of health conscious influencers and bloggers to further amplify their message.
This ensured that community growth and engagement were targeted and highly relevant for the OkoBay brand.
Previously, he was Director at Comms Axis, a full service marketing agency specialising in content, social media & website services for businesses of all sizes.
Dan Purvis writes for a number of leading business, social media and marketing sites, including Smart Insights, MarketingProfs, Marketo, MarTech Advisor, Marketing Tech News, MarTech Today, MarTech Exec, and more.
Dan was also ranked by Brand Republic as one of the Top 50 UK Marketing & Social Media influencers.
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