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The Essence of Email Marketing | Infographic

By: | Feb 4, 2018 | Tags: , | 2 thoughts

You know how email marketing is a hot trend in the marketing industry now, don’t you? You keep receiving a lot of emails yourself every single day. One email asks you to check out the company’s new stock, another one asks you to claim your coupon for the week. What do you do? You go after it, well, most of the time. Or you delete without opening. Just like 91% of internet users, who check their emails at least once a day on their phones. But, have you ever wondered what email marketing is and what it is used for? Now is the time to find the answers. And that’s what this guest post and infographic are for!

Email Marketing Infographic for Comms Axis_feature image for blog post_Check out this cracking infographic by WebsiteBuilder - it details all you need to know about email marketing for the Comms Axis blog. Enjoy!

The act of sending out promotional messages to targeted audiences by use of electronic email is called email marketing. Any form of email communication, starting from on sale offers to donation solicitation, is considered email marketing if it helps the company to acquire loyal customers and raise brand awareness.


The Essence of Email Marketing

It is considered to be one of the most efficient ways of digital marketing currently known to marketers. Email marketing helps businesses to constantly stay in touch with their customers while also promoting their brand names. How? Go ahead and check out this infographic compiled by experts from https://websitebuilder.org.


It allows marketers to reach thousands of targeted customers instantly with great ease. No buying of print space, TV or radio time! email marketing comes with very low production costs. Yet, it is super effective! One word: cost-effective. Ta-dam!


There is so much more to email marketing that you wouldn’t probably ever imagine being true. Well, we would love to tell you all about it. This infographic will tell you 119 amazingly interesting and insane facts a that you would have never known before. It is worth the read. We promise you! Enjoy!

Email-Marketing-final-with-logo_Check out this cracking infographic by WebsiteBuilder - it details all you need to know about email marketing for the Comms Axis blog. Enjoy!

Dan Purvis
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Dan Purvis

Head of Integrated Marketing Communications at Fintrax Group Holdings
Dan Purvis is Head of Integrated Marketing Communications at Fintrax Group Holdings, and is also a Media Champion for the Alzheimer's Society, helping spread awareness and understanding of this cruel disease.

Previously, he was Director at Comms Axis, a full service marketing agency specialising in content, social media & website services for businesses of all sizes.

Dan Purvis writes for a number of leading business, social media and marketing sites, including Smart Insights, MarketingProfs, Marketo, MarTech Advisor, Marketing Tech News, MarTech Today, MarTech Exec, and more.

Dan was also ranked by Brand Republic as one of the Top 50 UK Marketing & Social Media influencers.
Dan Purvis
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  1. I’ve never seen anyone explain a topic so well with the help of infographics. It made things easy to understand. Also, I was looking for someone to explain email marketing to me in details. Thank you for the post.

  2. First of all thanks for this amazing and inspirational infographic, it will really help me, Such a marvelous post 🙂

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