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Why Your Website Does Not Generate More Leads

Every business wants its website to generate a steadily increasing number of high-quality sales leads. And nearly every business falls short, month after month and year after year. If your website does not generate more leads, no matter what you try, then read on to find out how you can reverse this!

Read this slideshow to see how you can reverse why your website does not generate more leads

Why your website does not generate more leads

One reason that may surprise you: Most of your website visitors probably convert on the first visit … or not at all. If your website isn’t highly optimised for conversion on all 10 critical fronts, your chances of success diminish rapidly.

10 ways to make your lead generation website convert on the first visitClick To Tweet

To be specific, a study conducted by SEO agency Straight North examined more than 300,000 online sales leads, and determined that first-visit conversions represented 84 percent of the total.


This data point inspired the presentation below, 10 Ways to Make Your Lead Generation Website Convert on the First Visit. It discusses the most important techniques for turning a ho-hum website into a lead-producing dynamo. So, if your website does not generate more leads, then check it out now:


Why your website does not generate more leads, & how to fix it! Great slideshow from @StraightNorthClick To Tweet

Website does not generate more leads?

If you need help to more effectively and efficiently convert your website’s traffic into leads, then please do not hesitate to get in touch to see how we can help. It may be that your website needs revising or completely changing. Or maybe you want your content refreshing. Perhaps your web copy isn’t right for your target audience. Whatever your reason, get in touch now via email or our contact form – we’ll consult with you to make sure your next step is the right one to grow your business! And, of course, please do leave a comment to share your experiences of what works, and what doesn’t!


Brad Shorr is Director of Content Strategy at Straight NorthAbout the Presentation Author, Brad Shorr

Brad Shorr is Director of Content Strategy at Straight North, an Internet marketing agency that provides SEO and PPC services. He has more than 25 years of sales and marketing experience, and writes for leading business publishers including Forbes and Entrepreneur.

Dan Purvis
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Dan Purvis

Founder & Director at Communications Axis
Dan Purvis is Director at Comms Axis, a digital marketing agency specialising in content, social media & website services for businesses of all sizes. He is also a Media Champion for the Alzheimer's Society, helping spread awareness and understanding of this cruel disease.

Dan Purvis writes for a number of leading business, social media and marketing sites, including Smart Insights, MarketingProfs, Marketo, MarTech Advisor, Marketing Tech News, MarTech Today, MarTech Exec, and Business2Community. Dan's also ranked by Brand Republic as one of the Top 50 UK Marketing & Social Media influencers.

Dan is passionate about the philosophy behind Comms Axis: we bring content, marketing and sales together to connect businesses with their audiences.

We pride ourselves on delivering tangible business value and ROI alongside excellent customer service. We work with a broad range of clients and industries, from B2B to B2C, from technology to cosmetics, from start-ups / SoHos to pan-European and global brands.
Dan Purvis
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  1. Ridhi Sani Says:

    All valid points. Fast loading, mobile friendly, good content, easy navigation, good designs, smaller forms, well placed CTA matter for lead conversion. Loved this slide and going to share this on my networks and other social channels.

    • Dan Purvis Says:

      Thanks so much, Ridhi – happy sharing! Don’t forget to mention where you found it 😉
      All the best

  2. Thank you for sharing great article which is help me to improve my knowledge for better leads generation. thank you again. Basically I want to improve my leads for this website: janbaskdigitaldesign.com anyone help me how can ia improve the leads.

    • Dan Purvis Says:

      You’re very welcome, Manchun!
      If you need any help with website traffic, leads or conversion, then just drop me a line!

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